Culture and Change in The House on Mango Street Essay

The House on Mango Street presents a solid social foundation. Cisnero permits Esperanza to uncover her Mexican foundation in My Name. Esperanza presents herself, clarifying the importance of her name and how she acquired it from her grandma. She gives her adoration for her way of life when she calls attention to how her name sounds better when said in Spanish. She additionally gripes about her contempt for how it sound when said in English. Be that as it may, Esperanza additionally expounds on how she wishes to change her name into something that would speak to her better. Changing her name would likewise mean relinquishing a piece of her that enormously discussed her ethnicity and foundation. It isn't just her name that Esperanza wishes to alter however an amazing course also. She talks about how her grandma used to be a wild lady, similar to a pony †free and autonomous. Yet, after some time, her grandma had to wed and to carry on with an actual existence she had not decided for herself. This isn't what Esperanza needs. She wouldn't like to surrender herself to the traditions of her way of life of getting hitched and receiving the female jobs of a spouse and mother. The fundamental character’s negative affections for the manner in which she is growing up and where she is doing so are not just found in her craving to change her name however in the manner she talks about her home also. In spite of the fact that the family’s house in Mango Street is a superior change from their old one, Esperanza is as yet disillusioned with it. She doesn't consider it to be a house that she can flaunt to her companions or that she, herself, can invest heavily in. Esperanza’s guardians consistently guarantee her and her kin that the house is just brief however Esperanza realize that it isn't. She continues thinking about the house that she needs, an extensive house with numerous restrooms. Esperanza’s disillusionment with their home is likewise characteristic of her failure with their neighborhood. The house, for her, is the embodiment of the down and out neighborhood they live in. Esperanza continually expounds on needing to go out and get away from the constraints of the area. It is clear here that Esperanza needs to change her name as well as the house and neighborhood she lives in also. This can likewise be interpreted as a getting some distance from the way of life she has experienced childhood in. Change, in Esperanza’s case, can at present be made, be that as it may, without degrading the way of life and ethnic foundations on which her life has been established. This is the thing that Esperanza learns close to the furthest limit of the tales. She understands that despite the fact that nature and the conditions are not perfect, she despite everything has a place in Mango Street, in her way of life and foundation. Despite the fact that she despite everything needs to improve her circumstance, she realizes she can not do it without dealing with her experience. Acknowledgment of what one's identity is and where one originates from is fundamental when attempting to proceed onward into a more promising time to come. Change doesn't require discarding the past. Truth be told, change requires the utilization of the establishments of the past. Taking one’s culture and foundation and forming it to be increasingly suitable for the employments of the present permits change to occur without dismissing legacy. How far can this â€Å"shaping† go, be that as it may, without taking away a lot from the nature of the way of life? There is no careful answer yet one truth ought to be recognized: culture is imbued, imparted in an individual regardless of how extraordinary the change. Particularly in people like Esperanza who experienced childhood in the main part of the traditions and customs of their way of life, in any event, changing their name or their living arrangement would not shroud their way of life. Esperanza was right, in any case, in understanding that change must be finished by tolerating the past and working from it.

Free Essays on Obstacle

Impediment Essay â€Å" You’re such a disappointment!† The appalling expression one’s mother may repeat to them over a hundred times subsequent to seeing your report card. That liable inclination in your gut, where your stomach feels throbbing and you simply need to secure yourself in the restroom to escape from assuming liability for your own activities. The abhor that develops from inside for every one of those occasions you got calls and had â€Å"better things to do,† than getting your work done. I comprehend, I felt these sentiments of the psyche stopping. I’ve felt the humiliation of being singled out by an instructor in class, and having that warm sensation conquer your face, where your cheeks turn blushing and the forehead upon your head devours with sweat and dribbles like a defective spigot. All since you didn’t get your work done. I should concede, the initial two years of secondary school were damnation for me. They were two of the most troublesome years I have experienced in my sixteen years of presence. Apathy and relaxing expended my brain and body. I was the sovereign of dawdling, however with assistance and direction from an extraordinary help group I am by all accounts beating my appalling propensities, if that’s what you need to call them. I surmise I could gripe and accuse the ADD that I was determined to have, however that would be unreasonably simple for me to do. I realize my ADD has had numerous impacts on the choices I have made and the manner in which I go about numerous things, however apathy and relaxing were my doings. I let myself capitulate to these bad dreams of each understudy educator relationship. At the point when offered additional assistance while I was battling in school I was excessively striking and tenacious to acknowledge the assistance that I required. Rather than posing inquiries to assist my insight into class conversation points, I could be found in the rear of class napping off, or attempting to enjoy a delicious discussion with my neighbor. At the point when test time in tenth grade came around, I at long last had become a model of togetherness. I was... Free Essays on Obstacle Free Essays on Obstacle Deterrent Essay â€Å" You’re such a disappointment!† The horrendous expression one’s mother may repeat to them over a hundred times in the wake of seeing your report card. That liable inclination in your gut, where your stomach feels throbbing and you simply need to secure yourself in the washroom to escape from assuming liability for your own activities. The despise that develops from inside for every one of those occasions you got calls and had â€Å"better things to do,† than getting your work done. I comprehend, I felt these sentiments of the psyche closing off. I’ve felt the humiliation of being singled out by an educator in class, and having that warm sensation conquer your face, where your cheeks turn blushing and the forehead upon your head devours with sweat and dribbles like a broken fixture. All since you didn’t get your work done. I should concede, the initial two years of secondary school were hellfire for me. They were two of the most troublesome years I have experienced in my sixteen years of presence. Apathy and relaxing devoured my psyche and body. I was the sovereign of dawdling, yet with assistance and direction from an extraordinary help group I am by all accounts defeating my horrendous propensities, if that’s what you need to call them. I surmise I could gripe and accuse the ADD that I was determined to have, however that would be unreasonably simple for me to do. I realize my ADD has had numerous effects on the choices I have made and the manner in which I go about numerous things, yet sluggishness and relaxing were my doings. I let myself capitulate to these bad dreams of each understudy educator relationship. At the point when offered additional assistance while I was battling in school I was excessively strong and stubborn to acknowledge the assistance that I required. Rather than posing inquiries to encourage my insight into class conversation subjects, I could be found in the rear of class napping off, or attempting to enjoy a succulent discussion with my neighbor. At the point when test time in tenth grade came around, I at last had become a model of togetherness. I was...

Getting Media Attention Using HARO

Getting Media Attention Using HARO © Shutterstock.com | MSSAIn this article, I will cover 1) an introduction to HARO, 2) the importance of media attention, and 3) getting media attention using HARO.INTRODUCTIONWhat is HARO?As you would know, HARO is an acronym for Help A Reporter Out. It is a publicity service that was founded in 2008 to help journalists, writers and bloggers put questions to and receive information from a large audience in a short period of time in order to add more perspectives to news.HARO helps its users to target the right audiences, get opinions, and generate publicity. It is a free social media tool that has, over the years, provided media mentions and has become an indispensable tool for both reporters and sources alike. On a daily basis, HARO connects over 45,000 reporters and 475,000 news sources.Short history of HAROHelp A Reporter Out was started by public relations expert, Peter Shankman in 2008. Initially started as a Facebook group to connect sources with reporters, HARO quickly grew i nto a serious business and soon it had reached its user limit on the social networking site. So, Shankman shifted the platform out from Facebook and created the present platform of HARO an email list.The immense initial popularity of HARO brought it into the public eye. HARO was acquired by Vocus in 2010, and it remained under it until 2014, when Vocus itself was bought by a Chicago-based private equity company called GTCR. With a current turnover of more than $1 million per year and at least 100,000 members in the network, HAROs idea of free and accessible press has by now very much become a reality.Over the years, HARO has helped both reporters looking for a story or people to interview and small startups and enterprises that are looking for free press. HARO is especially useful for people looking for material in the fields of business and marketing, healthcare and medicine, technology, lifestyle and fitness, sports, travel, and government.THE IMPORTANCE OF MEDIA ATTENTIONWhy it is important to be in the spotlightOf course, you understand the importance of being in the spotlight, most so when you are a startup or a small business owner. Any good publicity is always very desirable for your business prospects. Lets discuss some of the main objectives of publicity.Spread your message to as wide an audience as possible: When you start your own business, you have tons of information that you need to get across to your audience. The various forms of media like radio, television, Newspapers and, of course, the internet, and social media can help you a great deal in getting your message to as wide an audience as possible.Target the right audience: Whats even more important than targeting a large audience is targeting the right kind of audience. By correctly picking your medium of publicity, you can make sure that your message is reaching the right audience. For example, if you deal in real estate, it would be worthwhile to get featured in a newspaper or a tabloid t hat focuses on real estate. Focussing on the right audience creates engagement. Remember, its not enough to just get coverage. With proper engagement, your product or service begets the right kind of conversation in the circles of influence. This conversation is vital for the media image of your business.Get free (and positive) publicity for your company: If you have a small business, chances are high that your advertising budget is tight. In such circumstances, news media coverage is a big advantage. Since news coverage is free, proper exposure to such media channels will not only help your event or news get free media hype but will also boost your business. In order to receive exposure to news media, you will need to form genial relations with the media and be prepared to meet correspondents and give interviews.Establish legitimacy and enhance reputation of your company: When you get covered in the media, you are also gaining credibility by way of familiarity with the thousands of consumers who learn about you. When people read about your business as a news article rather than as a paid advertisement, they subconsciously place a lot more weight into what they read. To the human mind, something that has made it to the news is always important and legitimate.Create and change public opinions: The media is omnipotent as far as creating and changing public opinions about topics is concerned. Positive media attention guarantees you a favourable public opinion regarding your business. In the same way, a lot of damage can be caused by negative publicity in the media. So, the best thing to do is to try and convince news media to portray you positively and at the same time, be prepared for any media crisis that is likely to hit your business.How to get into the spotlightBuild relationships in advance.  Building relationships is an all-embracing and time-consuming task. To build an amicable rapport with the media, you will need to make preparations in advance. A cleve r step is to make your presence felt in social media sites such as Twitter, Facebook, and LinkedIn. You will need to keep track of popular hashtags in your sphere of operation, connect with reporters, not only via social media sites, but also personally, and compliment them on any of their articles that you liked. You can go further and create blog posts about such articles and provide backlinks to them in your post. You would do well to look out for reporters that have a national readership, while also keeping an eye out for smaller publications that have more targeted readerships. Sending these smaller publications your press releases should guarantee publication. Also, primitive as it may sound, the radio is still a wonderful medium of mass communication; so it would definitely be worthwhile to communicate and form a rapport with radio hosts.Make a smooth sales pitch.  Remember, when you are corresponding with a reporter, you are selling communication to him. You need to treat hi m like a client always be affirmative about giving out interviews, whether in person or on the phone, and offer suggestions and follow-ups whenever possible. Also, it would be great if you are able to offer the reporter an even deal by introducing them to experts in your know that they might like to meet. Whenever possible, share with them content on topics within your domain of expertise, along with photographs.Do your homework before you run to the media.  When you have a story to share with the media, make sure to prepare in advance a short description of the story. Include all associated people in the story. Also, make sure that you are empathetic about the reporters perspective of your story and take steps to ensure that it comes across as interesting to him. It is always a great idea to host events, however small, and invite reporters to take part and avail the opportunity of collecting news and photographs. You can even shoot videos and post them on easily-accessible sites l ike YouTube and share links with media.Bait media correspondents.  Lets face it, most reporters are attracted to sensationalism and hype. You can take advantage of that by hosting conspicuous events like contests, fundraising drives, anniversaries, new/unique product launches, and the like. If possible, frame your event to be in tune with a local or national issue. For example, if one of the current national issues under debate is internet security and you are selling internet security software, make it a point to make your sales pitch based on the issue. Apart from hosting events, you can use other forms of media-baiting as well, such as publishing and distributing free e-books and circulating interesting facts and trivia based on your business.GETTING MEDIA ATTENTION USING HAROSetting up HAROThe first thing to setting up HARO is signing up its completely free. Signing up will immediately provide you with access to numerous emails, based on your area of interest. The second step i s to scan your emails daily to look out for any opportunities coming your way. When you come across an email that matches your interest or level of expertise, you can send in an email back with your comments. Responding appropriately to emails can get you an audience with a reporter who is looking to interview someone like you.Why HARO is your best friend for effective PRHARO helps you establish and position yourself as an expert: You can be the best in your business. But without publicity, what good is your expertise? HARO brings to you email requests that pertain to your field of expertise and lets you respond to them, thus building your credibility. Being seen as an expert in a field sets you apart from the crowd. Also, if you are a small business owner offering a unique product or service, HARO helps you publicize as well. What is most important is that HARO gets you quoted as a source, and the more you get quoted, the more are your chances of being used as a source by people.HA RO helps you get backlinks: There are more advantages to being quoted as a source. Since HARO is widely used by bloggers and other social media users, chances are that when you are quoted as a source, these bloggers, and social media users will create backlinks to your website. Getting backlinked will boost your websites chances of being pulled up in search engine searches, thus maximizing the number of visitors to your website.HARO brings in the best contacts: HARO connects you to some of the best bloggers and journalists around the world. When you are used as a source, you can make the most of that opportunity by providing interesting and helpful insights. Being a helpful source will increase your chances of making great contacts that will turn to you recurrently for more insights.HARO is spam-free: HARO is a 100% spam-free. HARO hides the email addresses of reporters, and so it becomes impossible for spammers to get access to those. This has increased peoples confidence in HARO a nd has led to increased participation. However, there is a possibility that HARO emails themselves may be incorrectly routed to the spam folder by your email client. This can be averted by pushing HARO emails off the spam folder and into the inbox.HARO allows a high level of personalization and relevancy: HARO allows you to select what emails you receive without having to browse through emails that are irrelevant to you. HARO emails are highly industry-specific and only contain inquiries pertaining to your field of expertise.Tracking results is simple with HARO: Since HARO uses a web-based protocol, it significantly reduces email volume, thus making it far simpler to track results. HARO keeps track of your entire activities, so it is possible for you to see at a glance all the reporters you have contacted thus far. If you are a journalist, HARO can be immensely simple to use because it allows you to store your favourite sources on the site. HARO also helps you in your learning curve by providing you feedback on your pitches and correcting you when you send a wrong pitch to a reporter. With this kind of personalization tools and ease of account management, HARO makes sure that you will be using it effortlessly.How to effectively use HARO for media coverage mileageGetting organized: Certain subtle methods of organization go a long way in getting you your much-deserved media attention via HARO. A great tip is to organize all important mails separately along with their corresponding email addresses, preferably in a document on your local hard drive. By doing this, you wont have to browse through the HARO emails time and again to search for a query. Also, when you are selected as a source for a story, it is probable that you would be asked for high-resolution photographs and write-ups pertaining to that story. Your best bet is to keep those ready whenever feasible.Finding leads: Signing up to your HARO account will ensure that you receive three emails daily. These emails are known as master emails and they contain PR leads, categorized by specific areas of interest, like travel, business, lifestyle technology, etc. This kind of filtering is good enough to provide you all the opportunities you will need to get a media mention.Selecting the right opportunity: While browsing through emails in HARO trying to sort out the relevant ones, it is very important to scan and identify any leads that might look opportune enough. Scanning the index should suffice in locating all the good leads. Also, it is a best practice to delete any email that was unread in the last 12 hours.Researching media outlet: It is important that you run a research into the media outlet in hand to check if it actually serves your interests and is worthwhile to be associated with. Always check to see if the media outlet is a mainstream publication, whether it has a good readership and above all, whether it is really credible. If you feel that it doesnt represent you well, it is b est to reject it and move on. For example, you might specialize in Victorian furniture and antiques, but the query is for Elizabethan and Jacobean furniture. In that case, it is best to move on.Responding to queries:You need not respond to every mail: Even though HARO emails provide high levels of personalization and relevance, there may be many emails you would be getting that you do not need to respond to. When you do come across an email that you would need to respond to, respond and forget about it. If you get a reply back from the reporter, consider that a bonus. There will be many relevant emails soliciting a response from you, but responding is entirely your prerogative. Ideally, one would commit to responding to the best leads.Prioritize a query that applies to you: Whenever you find a query that applies to you, you will need to respond immediately. The deadlines for a response are pretty tight in HARO and people always attempt to be the earliest respondents. It would be esp ecially wise to own a smartphone that has email, because that will enable you to respond to your emails regardless of where you are. Remember that it is enough to draft your response concisely and wait for the reporters mail in case he needs further information. If possible leave your phone number along with your response.Getting media placements through HARO: It is worthwhile to use a template to solicit media placements on HARO by drafting a pitch-perfect response to a query. The draft should primarily contain information about you and explain why you are perfect for the job. Make sure to follow the requirements of the query precisely. Also, never forget to highlight all your strengths. A good way to end a response is to include a call-to-action for the reporter it could be a query from your side, or an offer to provide more information. However, it is of utmost importance while soliciting a media placement that you DO NOT follow up. Reporters are very busy people, and if they di dnt respond to you, it might be because they did not think you were fit for the story. Just move on; you will get many more such opportunities in the future. You just need to keep your eyes open! Last, but not the least, you would do well to set up a Google Alert for your name, so that whenever there is a mention of you in a reporters story, you will automatically get a heads up via a mail to your inbox.Sharing your success: It is important not only to get a media placement via HARO, but also to celebrate and share your success. Remember, many factors contributed to that media placement, but the most important is the reporter that got you placed. Thank him elaborately, in person or via a note. Also share the post on your blog, and through emails and social media connections.

Getting Media Attention Using HARO

Getting Media Attention Using HARO © Shutterstock.com | MSSAIn this article, I will cover 1) an introduction to HARO, 2) the importance of media attention, and 3) getting media attention using HARO.INTRODUCTIONWhat is HARO?As you would know, HARO is an acronym for Help A Reporter Out. It is a publicity service that was founded in 2008 to help journalists, writers and bloggers put questions to and receive information from a large audience in a short period of time in order to add more perspectives to news.HARO helps its users to target the right audiences, get opinions, and generate publicity. It is a free social media tool that has, over the years, provided media mentions and has become an indispensable tool for both reporters and sources alike. On a daily basis, HARO connects over 45,000 reporters and 475,000 news sources.Short history of HAROHelp A Reporter Out was started by public relations expert, Peter Shankman in 2008. Initially started as a Facebook group to connect sources with reporters, HARO quickly grew i nto a serious business and soon it had reached its user limit on the social networking site. So, Shankman shifted the platform out from Facebook and created the present platform of HARO an email list.The immense initial popularity of HARO brought it into the public eye. HARO was acquired by Vocus in 2010, and it remained under it until 2014, when Vocus itself was bought by a Chicago-based private equity company called GTCR. With a current turnover of more than $1 million per year and at least 100,000 members in the network, HAROs idea of free and accessible press has by now very much become a reality.Over the years, HARO has helped both reporters looking for a story or people to interview and small startups and enterprises that are looking for free press. HARO is especially useful for people looking for material in the fields of business and marketing, healthcare and medicine, technology, lifestyle and fitness, sports, travel, and government.THE IMPORTANCE OF MEDIA ATTENTIONWhy it is important to be in the spotlightOf course, you understand the importance of being in the spotlight, most so when you are a startup or a small business owner. Any good publicity is always very desirable for your business prospects. Lets discuss some of the main objectives of publicity.Spread your message to as wide an audience as possible: When you start your own business, you have tons of information that you need to get across to your audience. The various forms of media like radio, television, Newspapers and, of course, the internet, and social media can help you a great deal in getting your message to as wide an audience as possible.Target the right audience: Whats even more important than targeting a large audience is targeting the right kind of audience. By correctly picking your medium of publicity, you can make sure that your message is reaching the right audience. For example, if you deal in real estate, it would be worthwhile to get featured in a newspaper or a tabloid t hat focuses on real estate. Focussing on the right audience creates engagement. Remember, its not enough to just get coverage. With proper engagement, your product or service begets the right kind of conversation in the circles of influence. This conversation is vital for the media image of your business.Get free (and positive) publicity for your company: If you have a small business, chances are high that your advertising budget is tight. In such circumstances, news media coverage is a big advantage. Since news coverage is free, proper exposure to such media channels will not only help your event or news get free media hype but will also boost your business. In order to receive exposure to news media, you will need to form genial relations with the media and be prepared to meet correspondents and give interviews.Establish legitimacy and enhance reputation of your company: When you get covered in the media, you are also gaining credibility by way of familiarity with the thousands of consumers who learn about you. When people read about your business as a news article rather than as a paid advertisement, they subconsciously place a lot more weight into what they read. To the human mind, something that has made it to the news is always important and legitimate.Create and change public opinions: The media is omnipotent as far as creating and changing public opinions about topics is concerned. Positive media attention guarantees you a favourable public opinion regarding your business. In the same way, a lot of damage can be caused by negative publicity in the media. So, the best thing to do is to try and convince news media to portray you positively and at the same time, be prepared for any media crisis that is likely to hit your business.How to get into the spotlightBuild relationships in advance.  Building relationships is an all-embracing and time-consuming task. To build an amicable rapport with the media, you will need to make preparations in advance. A cleve r step is to make your presence felt in social media sites such as Twitter, Facebook, and LinkedIn. You will need to keep track of popular hashtags in your sphere of operation, connect with reporters, not only via social media sites, but also personally, and compliment them on any of their articles that you liked. You can go further and create blog posts about such articles and provide backlinks to them in your post. You would do well to look out for reporters that have a national readership, while also keeping an eye out for smaller publications that have more targeted readerships. Sending these smaller publications your press releases should guarantee publication. Also, primitive as it may sound, the radio is still a wonderful medium of mass communication; so it would definitely be worthwhile to communicate and form a rapport with radio hosts.Make a smooth sales pitch.  Remember, when you are corresponding with a reporter, you are selling communication to him. You need to treat hi m like a client always be affirmative about giving out interviews, whether in person or on the phone, and offer suggestions and follow-ups whenever possible. Also, it would be great if you are able to offer the reporter an even deal by introducing them to experts in your know that they might like to meet. Whenever possible, share with them content on topics within your domain of expertise, along with photographs.Do your homework before you run to the media.  When you have a story to share with the media, make sure to prepare in advance a short description of the story. Include all associated people in the story. Also, make sure that you are empathetic about the reporters perspective of your story and take steps to ensure that it comes across as interesting to him. It is always a great idea to host events, however small, and invite reporters to take part and avail the opportunity of collecting news and photographs. You can even shoot videos and post them on easily-accessible sites l ike YouTube and share links with media.Bait media correspondents.  Lets face it, most reporters are attracted to sensationalism and hype. You can take advantage of that by hosting conspicuous events like contests, fundraising drives, anniversaries, new/unique product launches, and the like. If possible, frame your event to be in tune with a local or national issue. For example, if one of the current national issues under debate is internet security and you are selling internet security software, make it a point to make your sales pitch based on the issue. Apart from hosting events, you can use other forms of media-baiting as well, such as publishing and distributing free e-books and circulating interesting facts and trivia based on your business.GETTING MEDIA ATTENTION USING HAROSetting up HAROThe first thing to setting up HARO is signing up its completely free. Signing up will immediately provide you with access to numerous emails, based on your area of interest. The second step i s to scan your emails daily to look out for any opportunities coming your way. When you come across an email that matches your interest or level of expertise, you can send in an email back with your comments. Responding appropriately to emails can get you an audience with a reporter who is looking to interview someone like you.Why HARO is your best friend for effective PRHARO helps you establish and position yourself as an expert: You can be the best in your business. But without publicity, what good is your expertise? HARO brings to you email requests that pertain to your field of expertise and lets you respond to them, thus building your credibility. Being seen as an expert in a field sets you apart from the crowd. Also, if you are a small business owner offering a unique product or service, HARO helps you publicize as well. What is most important is that HARO gets you quoted as a source, and the more you get quoted, the more are your chances of being used as a source by people.HA RO helps you get backlinks: There are more advantages to being quoted as a source. Since HARO is widely used by bloggers and other social media users, chances are that when you are quoted as a source, these bloggers, and social media users will create backlinks to your website. Getting backlinked will boost your websites chances of being pulled up in search engine searches, thus maximizing the number of visitors to your website.HARO brings in the best contacts: HARO connects you to some of the best bloggers and journalists around the world. When you are used as a source, you can make the most of that opportunity by providing interesting and helpful insights. Being a helpful source will increase your chances of making great contacts that will turn to you recurrently for more insights.HARO is spam-free: HARO is a 100% spam-free. HARO hides the email addresses of reporters, and so it becomes impossible for spammers to get access to those. This has increased peoples confidence in HARO a nd has led to increased participation. However, there is a possibility that HARO emails themselves may be incorrectly routed to the spam folder by your email client. This can be averted by pushing HARO emails off the spam folder and into the inbox.HARO allows a high level of personalization and relevancy: HARO allows you to select what emails you receive without having to browse through emails that are irrelevant to you. HARO emails are highly industry-specific and only contain inquiries pertaining to your field of expertise.Tracking results is simple with HARO: Since HARO uses a web-based protocol, it significantly reduces email volume, thus making it far simpler to track results. HARO keeps track of your entire activities, so it is possible for you to see at a glance all the reporters you have contacted thus far. If you are a journalist, HARO can be immensely simple to use because it allows you to store your favourite sources on the site. HARO also helps you in your learning curve by providing you feedback on your pitches and correcting you when you send a wrong pitch to a reporter. With this kind of personalization tools and ease of account management, HARO makes sure that you will be using it effortlessly.How to effectively use HARO for media coverage mileageGetting organized: Certain subtle methods of organization go a long way in getting you your much-deserved media attention via HARO. A great tip is to organize all important mails separately along with their corresponding email addresses, preferably in a document on your local hard drive. By doing this, you wont have to browse through the HARO emails time and again to search for a query. Also, when you are selected as a source for a story, it is probable that you would be asked for high-resolution photographs and write-ups pertaining to that story. Your best bet is to keep those ready whenever feasible.Finding leads: Signing up to your HARO account will ensure that you receive three emails daily. These emails are known as master emails and they contain PR leads, categorized by specific areas of interest, like travel, business, lifestyle technology, etc. This kind of filtering is good enough to provide you all the opportunities you will need to get a media mention.Selecting the right opportunity: While browsing through emails in HARO trying to sort out the relevant ones, it is very important to scan and identify any leads that might look opportune enough. Scanning the index should suffice in locating all the good leads. Also, it is a best practice to delete any email that was unread in the last 12 hours.Researching media outlet: It is important that you run a research into the media outlet in hand to check if it actually serves your interests and is worthwhile to be associated with. Always check to see if the media outlet is a mainstream publication, whether it has a good readership and above all, whether it is really credible. If you feel that it doesnt represent you well, it is b est to reject it and move on. For example, you might specialize in Victorian furniture and antiques, but the query is for Elizabethan and Jacobean furniture. In that case, it is best to move on.Responding to queries:You need not respond to every mail: Even though HARO emails provide high levels of personalization and relevance, there may be many emails you would be getting that you do not need to respond to. When you do come across an email that you would need to respond to, respond and forget about it. If you get a reply back from the reporter, consider that a bonus. There will be many relevant emails soliciting a response from you, but responding is entirely your prerogative. Ideally, one would commit to responding to the best leads.Prioritize a query that applies to you: Whenever you find a query that applies to you, you will need to respond immediately. The deadlines for a response are pretty tight in HARO and people always attempt to be the earliest respondents. It would be esp ecially wise to own a smartphone that has email, because that will enable you to respond to your emails regardless of where you are. Remember that it is enough to draft your response concisely and wait for the reporters mail in case he needs further information. If possible leave your phone number along with your response.Getting media placements through HARO: It is worthwhile to use a template to solicit media placements on HARO by drafting a pitch-perfect response to a query. The draft should primarily contain information about you and explain why you are perfect for the job. Make sure to follow the requirements of the query precisely. Also, never forget to highlight all your strengths. A good way to end a response is to include a call-to-action for the reporter it could be a query from your side, or an offer to provide more information. However, it is of utmost importance while soliciting a media placement that you DO NOT follow up. Reporters are very busy people, and if they di dnt respond to you, it might be because they did not think you were fit for the story. Just move on; you will get many more such opportunities in the future. You just need to keep your eyes open! Last, but not the least, you would do well to set up a Google Alert for your name, so that whenever there is a mention of you in a reporters story, you will automatically get a heads up via a mail to your inbox.Sharing your success: It is important not only to get a media placement via HARO, but also to celebrate and share your success. Remember, many factors contributed to that media placement, but the most important is the reporter that got you placed. Thank him elaborately, in person or via a note. Also share the post on your blog, and through emails and social media connections.

Penny Press Creator Benjamin Day Changed Journalism

Benjamin Day was a printer from New England who started a trend in American journalism when he founded a New York City newspaper, The Sun, which sold for a penny. Reasoning that a growing working-class audience would respond to a newspaper that was affordable, his invention of the Penny Press was a genuine milestone in American journalism history. While Day’s newspaper proved successful, he was not particularly suited to being a newspaper editor. After about five years of operating The Sun, he sold it to his brother in law at the very low price of $40,000. The newspaper continued to publish for decades. Day later dabbled with publishing magazines and with other business endeavors. By the 1860s he was essentially retired. He lived on his investments until his death in 1889. Despite his relatively short tenure in the American newspaper business, Day is remembered as a revolutionary figure who proved that newspapers could be marketed to a mass audience. Early Life of Benjamin Day Benjamin Day was born in Springfield, Massachusetts, on April 10, 1810. His family had deep roots in New England going back to the 1830s. While in his teens Day was apprenticed to a printer, and at the age of 20 he moved to New York City and began working in print shops and newspaper offices. He saved enough money to start his own printing business, which nearly failed when the cholera epidemic of 1832 sent a panic through the city. Trying to salvage his business, he decided to start a newspaper. Founding of The Sun Day was aware that other low-cost newspapers had been tried elsewhere in America, but in New York City the price of a newspaper was generally six cents. Reasoning that working-class New Yorkers, including newly arrived immigrants, would read a newspaper if they could afford it, Day launched The Sun on September 3, 1833. At the outset, Day put the newspaper together by repackaging the news from out of town newspapers. And to stay competitive he hired a reporter, George Wisner, who ferreted out news and wrote articles. Day also introduced another innovation, newsboys who hawked the newspaper on street corners. The combination of a cheap newspaper that was easily available was successful, and before long Day was making a good living publishing The Sun. And his success inspired a competitor with far more journalism experience, James Gordon Bennett, to launch The Herald, another penny newspaper in New York, in 1835. An era of newspaper competition was born. When Horace Greeley founded the New York Tribune in 1841 it was also initially priced at one cent. At some point, Day lost interest in the day-to-day work of publishing a newspaper, and he sold The Sun to his brother in law, Moses Yale Beach, in 1838. But during the short time he was involved in newspapers he had successfully disrupted the industry. Day’s Later Life Day later launched another newspaper, which he sold after a few months. And he started a magazine called Brother Jonathan (named for the common symbol for America before Uncle Sam became popular). During the Civil War Day retired for good. He admitted at one point that he had not been a great newspaper editor, but had managed to transform the business â€Å"more by accident than design.† He died in New York City on December 21, 1889, at the age of 79.

Pans Labyrinth Analysis Essay - 1020 Words

Pan’s Labyrinth Award-winning filmmaker Guillermo Del Toro delivers a unique, richly imagined epic with Pan’s Labyrinth released in 2006, a gothic fairy tale set against the postwar repression of Francos Spain. Del Toros sixth and most ambitious film, Pan’s Labyrinth harnesses the formal characteristics of classic folklore to a 20th Century period. Del Toro portrays a child as the key character, to communicate that children minds are not cemented. Children avoid reality through the subconscious imagination which is untainted by a grown-up person, so through a point of an innocent child more is captured. The film showcases what the imagination can do as a means of escape to comfort the physical trials one goes through in†¦show more content†¦The language of the film is in Spanish, adding to the enmity as a foreign language to English speakers. The use of subtitles draws in the audience’s attention making them cling on to every word being said because of the i ntensity of the movie. There is also a lot of disturbing visual effects in the pan’s labyrinth which also captures the audiences attention such as the scene where Captain Vidal must stitch his own cheek sliced open from the mouth adds to the realism of the film, leaving the audience to squirm in their senses, imagining the pain. The use of close ups and tracking shots emphasize the hysterical, tragic mood of the story. This causes the audience to feel maudlin and affected. An example is the frame of a close-up high angled shot when we see Captain Vidal shoot Ofelia. We realize the gravity of the crime, watching Ofelia fall to the cold stone floor as her blood drops down the entrance of the Underworld realm. The uses foreshadowing by Del Toro also plays in as a technique in depicting a predictive or predetermined conclusion for the protagonist and what is in store for her later on in the movie. In one scene when her mother is on the bed and the baby starts kicking she tells Ofelia to recite a fable to her unborn brother to calm him down, her story is about pain and loss and the reward in the end granted be eternal life. The fable she tells foreshadows the imagination she has for hardships she faces in reality and her conclusionShow MoreRelatedPans Labyrinth Film Analysis2030 Words   |  9 Pages08516 Chelsea Birks December 5, 2017 The narrative power of sound in Pan’s labyrinth The film that I have chosen as a case study for my final paper is: Pan’s labyrinth (2006) by director Guillermo del Toro, and it is a case of real-fantastic cinema. Here I present my essay entitled â€Å" The narrative power of sound in Pan’s labyrinth â€Å"of Guillermo Del Toro . It will analyze the sound design , the identification of its elements, the ways in which they are presented and their interrelations, to understandRead MorePans Labyrinth Film Analysis Essay1208 Words   |  5 PagesVanessa Salfen 6/29/2012 Visual Analysis Pan’s Labyrinth: A Visual Analysis Pan’s Labyrinth, originally titled El laberinto del fauno, was published in 2006 by the Spanish director Guillermo del Toro. The story is set in the year 1944, in the country-side of a post-Civil War Spain. A young and imaginative girl named Ofelia, played by Ivana Baquero, travels with her pregnant mother, Carmen Vidal, who is very ill; in order to meet and live with her stepfather, a cruel and sadistic man named CapitanRead MoreMyth, Religion, and Violence in Pan’s Labyrinth and Bless Me, Ultima: A Comparative Analysis1346 Words   |  6 PagesRudolfo Anaya’s, Bless Me, Ultima and Guillermo del Toro’s, Pan’s Labyrinth are two coming-of-age stories. Both the novel and the movie are full of events that contribute to the disillusionment of the main character’s childhood idealism and the realization of the real world they live in. Both protagonists absorb themselves in a mythical world full of fantasy and each receives exposure to religious th eology and trauma by the violence of men. Despite the fact that Antonio and Ofelia have differentRead MorePans Labyrinth Film Analysis1347 Words   |  6 Pagesseems to coincide with an unsettling environment. For instance, Pan’s Labyrinth by Guillermo Del Toro and Night of the Shooting Stars by Giuliani G. De Negri both focus on the idea of fiction centered around a destructive ambience. Both movies take place in a deteriorating war zone in which the main characters manage to escape temporarily but still witness horrific event that they manifest into their own type of dream reality. Pan’s Labyrinth takes place during the Spanish Civil War where a young OfeliaRead MoreAnalysis Of The Cyclops And Pan s Labyrinth 1712 Words   |  7 Pages It seems fitting that analysis of The Cyclops would be done alongside Pan’s Labyrinth given the satyric nature of the former and the allusions to the greek god Pan of the latter. However, while the monstrous Pan (or, the Faun ) may be represented as such in the film, the purpose for his inclusion is largely different from the purpose for the inclusion of Polyphemus in Euripides play. Modern storytellers having recognized that monstrosity may exist in any number of forms helps to develop a basisRead MoreThe Effects of Oppression on the Innocent Mind: A Comparative Analysis795 Words   |  4 PagesThe Effects of Oppression on the Innocent Mind: A Comparative Analysis In my early childhood, I have many memories of my summers in Greece. Greece was an idyllic tropical paradise, where the air was laced with the alluringly sweet smell of peace. The golden sun shined resplendently, releasing waves of bliss and life. My family lived together in harmony, and laughed together happily; life was good. Some children experienced the exact opposite. They lived on a decaying wasteland, where the air reekedRead MoreEssay on Spanish Cinema After the Dictatorship in 19751822 Words   |  8 PagesFernando Trueba and Guillermo Del Toro in the late 20th century and early 21st century. These directors have created films which dealt with themes of nationality and national history, such as Todo sobre mi madre (Pedro Almodà ³var, 1999) and Pan’s Labyrinth (Guillermo Del Toro, 2006). Although Spanish cinema only started to develop into a distinctive style later in the 20th century due to the end of censorship and propaganda regimes, some film makers such as Luis Brunel gained international acknowledgementRead MoreThe Crucible; Belonging and Identity. Pans Labyrinth and the Company of Wolves as Related Texts1999 Words   |  8 Pagesof belonging. By the decision to act contrastingly to a set of opposing values, Proctor is still allowing his identity to be dependent on the sense of belonging established by the group he abhors. Similarly, Ofelia from Guillermo Del Toro’s Pan’s Labyrinth (El Laberinto del Fauno) finds her identity in the rejection of the ‘belonging’ established in her Stepfather’s (Vidal) military base in the mountains of Spain at the close of the civil war, 1944. Consider the following, lifted from an EnglishRead More Analysis of Animal Characters in Alice in Wonderland by Lewis Carroll2568 Words   |  11 Pagesby Thomas C. Haliburton. It is related to my thesis because the animal characters in Alice’s Adventure in Wonderland felt that they had authority to disobey the animal characters in other traditional fairytales. This is similar to Del Toro’s Pan Labyrinth because there are main animal characters like fairytales, faun, and paleman. They have the weird physical features. It was really gross to see them. This applied to Lewis Carroll’s book because he used the animals in a weird way. For example, TheRead MoreLiterary Criticism : Not Just A Pretty Face 2609 Words   |  11 Pageswritten word. He contends that it suffers not only from inconsistencies internally because of Socrates analogy between memory and writing, but also because his ideas come to us only through his written word. Many deconstructive arguments center on the analysis of its oppositions. The person doing the deconstruction looks for ways in which one term is more privileged than the other in a particular text because it is considered the general, or normal, term, while the other is considered special or exceptional

Development of Eating Disorders - 1218 Words

Much to our perceived attention is the idealised image that most aspire to have. In attempting to achieve such a look involves drastic measures for some and possibly fatal. There is ample of evidence to suggest that such measures revolve around an individual’s eating habits thus leading to unhealthy disordered eating patterns. Eating disorders refer to abnormal eating habits characterised by excessive or insufficient intake of food and develop from a number of interrelated issues. Much of the research into eating disorders has focused particularly on anorexia nervosa and bulimia nervosa and its developmental causes. Anorexia nervosa is a psychological disorder characterised by delusions of being overweight resulting in conspicuous†¦show more content†¦Also, despite its far-reaching nature, the media tends to conform and show one particular image to be correct, which is to be thin, whether it be celebrities or the presenters of a channel. In light of the evidence presented against the mass media in advocating unhealthy messages some critics argue that the media is not fully to blame. Although a positive correlation between media exposure and high levels of clinical eating disorders does exist, it does not fully justify or provide sufficient evidence for the case that the media is solely responsible for mediating unhealthy messages or negative connotations towards overweight people as most claim it to be. However, this argument follows if one watches too much television. There is the view that one may be more susceptible to another depending on the amount of television that they consume. Research shows that the alarming rates of young females wanting to achieve the ‘perfect body’ relies heavily on the amount of television they consume day in and day out. Emerging primarily in childhood, where children are exposed to a lot of television this attitude of the idealised image is carved throughout their developing life. Therefore, watching a particular body image from such a young age embeds the mentality that being thin is the right way to be. In response to the enormous level of exposure and pressure exhibited by the mass media it is apparent as to why many people are and remain highly displeasedShow MoreRelatedEffects Of Exercise Behaviors And Body Image And Eating Disorder Development1742 Words   |  7 Pagesphysical self-esteem on eating behaviors looks at one facet of this relationship. Exercise behaviors that will be looked at will take into account intensity of exercise, exercise frequency, and motivations for exercise. Self-esteem is multifaceted, but focusing on physical self-esteem pinpoints the physical appearance factors. Eating behaviors will be defined as the presence of significant eating disorder symptomology further detailed in the methods section. Eating disorder categories covered areRead More Parents Roles in Development of Eating Disorders: How Important is the Father?1561 Words   |  7 PagesParents Roles in Development of Eating Disorders Introduction Much of the literature that focuses on the parents role in the development of eating disorders is focused on the mother and the mother-daughter relationship. Studies have shown conclusively that a mothers body image and eating habits are, mirrored in her daughter, and that if she is obsessed with her own body image, it stands likely that her daughter will be the same way both growing up and in her adult life. The father, thoughRead More The Contribution of Social, Cultural, and Family Environment to the Development of Eating Disorders2053 Words   |  9 Pagescontribute to the development of eating disorders. Eating disorders have been found through centuries of doctors records. Some as far back as the seventeenth century through Morton (1694) descriptions of the symptoms of eating disorders during this period in time. Despite this eating disorders were only formally known as a disorder until 1980 when it was published in the DSM and more recent editions have shown that there are two different forms of eating disorders which are anorexiaRead MoreIndividual Psychology in the Real World809 Words   |  3 Pagesand physical disorders. Susan E. Belangee in her article â€Å"Couples and Eating Disorders: An Individual Psychology Approach† examines the factors that lead to eating disorders and how eating disorders affect adult intimate relationships through Adler’s personality theory. Belangee deems individual psychology as an effective approach to treating eating disorders. Examining eating disorders through individual psychology expands one’s understanding o f personality and how its development can lead toRead MoreEating Disorders are an Unhealthy Obsession1541 Words   |  6 PagesEating Disorders are a set of serious disorders with underlying psychiatric foundations. An eating disorder occurs when exercise, body weight and shape become an unhealthy obsession (Stein, Merrick, Latzer, 2011). People with eating disorders take physical concerns to the extremes that they take on abnormal eating habits. There are a variety of cases that lead to an eating disorder and can affect both men and women, however its prevalence primarily occur in adolescence (Ison Kent, 2010; SteinRead MoreEssay about Socio-Cultural Influences on Eating Disorders 1073 Words   |  5 Pagesproved says those with low self-esteem are most influenced by media. Media is not the only culprit behind eating disorders. However, that does not mean that they have no part in eating disorders. Media is omnipresent and challenging it can halt the constant pressure on people to be perfect (Bagley). Socio-cultural influences, like the false images of thin women have been researched to distort eating and cause un-satisfaction of an individual’s body. However, it is clear that, although virtually all womenRead MoreEating Disorders Are Affecting Adolescents With Increasing Frequency967 Words   |  4 PagesEating disorders are complex illnesses that are affecting adolescents with increasing frequency [1]. They rank as the third most common chronic illness in adolescent females, with an incidence of up to 5% 1, 2 and 3. Three major subgroups are recognized: a restrictive form in which food intake is severely limited (anorexia nervosa); a bulimic form in which binge-eating episodes are followed by attempts to minimize the effects of overeating via vomiting, catharsis, exercise, or fasting (bulimia nervosa);Read MoreTowards An Understanding Of Self Esteem And Eating Disorders1404 Words   |  6 PagesTowards an Understanding of Self-Esteem and Eating Disorders By Melissa H. Smith, Ph.D. | Submitted On September 24, 2012 Recommend Article Article Comments Print Article Share this article on Facebook Share this article on Twitter Share this article on Google+ Share this article on Linkedin Share this article on StumbleUpon Share this article on Delicious Share this article on Digg Share this article on Reddit Share this article on Pinterest Expert Author Melissa H. Smith, Ph.D. During aRead MoreSociocultural And Family Influences On Eating Disorders1372 Words   |  6 Pagessociocultural and family, that lead to the development of eating disorders. Neurology is a factor as disturbances to neurotransmitters and serotonin can affect brain activities that make an individual more susceptible to develop disordered behaviors associated with eating disorders. Genetics are also an important factor to eating disorders as they are inheritable and recessive in future generations. Personal, predisposed characteristics are another influence in eating disorders. Those who have self-esteem deficitsRead MoreThe Media s Influence On Eating Habits876 Words   |  4 Pagessociety, social identity, psychographic characteristics and mental illness all contribute to the development of disturbed eating habits from suppressing food to binge eating, especially in college-aged young adults. We seem to point our fingers at the media and society for a lot of the social issues in the world today. But is the media really to blame for disturbed eating behaviors that lead to eating disorders such as anorexia nervosa and bulimia nervosa? There has been quite a bit of research done in

Case of the dead musician free essay sample

On the day in question Mr. Karazai’s only son called the police saying that his father had hung himself from a chandelier at his estate. The police found his feet hanging about two feet above the stool, and several pieces of steel wire had been ripped out of his beloved piano. As a result from the evidence I concluded that his son murdered him. First, Mr. Karazai’s hands are tied together. Generally, it is almost humanly impossible to tie your hands together then hang yourself from a chandelier. In conclusion, someone else must’ve tied his hands together. Secondly, some steel wire had been ripped out from his piano. Although, Mr. Karazai was depressed and angry at himself for his lack of strength, his piano was something that he loved very much. Generally, if you really love something you won’t harm it no matter how mad you are. Thirdly, there was only one thin line of blood right across his Adam’s Apple. As a rule, the material he used to commit suicide wouldn’t have caused that cut, that means that someone else murdered him with a different type of material. More importantly, Mr. Karazai’s son was the only family he had left meaning that his son would be the person who ended up keeping Mr. Karazai’s money. Mr. Karazai’s son probably killed his father so he could keep all the money. According to the evidence I reviewed, I have concluded that Mr. Karazai’s son has indeed murdered his father and will be question by authorities. The Case Of The Dead Musician On the day in question Mr. Karazai’s only son called the police saying that his father had hung himself from a chandelier at his estate. The police found his feet hanging about two feet above the stool, and several pieces of steel wire had been ripped out of his beloved piano. As a result from the evidence I concluded that his son murdered him. First, Mr. Karazai’s hands are tied together. Generally, it is almost humanly impossible to tie your hands together then hang yourself from a chandelier. In conclusion, someone else must’ve tied his hands together. Secondly, some steel wire had been ripped out from his piano. Although, Mr. Karazai was depressed and angry at himself for his lack of strength, his piano was something that he loved very much. Generally, if you really love something you won’t harm it no matter how mad you are. Thirdly, there was only one thin line of blood right across his Adam’s Apple. As a rule, the material he used to commit suicide wouldn’t have caused that cut, that means that someone else murdered him with a different type of material. More importantly, Mr. Karazai’s son was the only family he had left meaning that his son would be the person who ended up keeping Mr. Karazai’s money. Mr. Karazai’s son probably killed his father so he could keep all the money. According to the evidence I reviewed, I have concluded that Mr. Karazai’s son has indeed murdered his father and will be question by authorities. The Case Of The Dead Musician On the day in question Mr. Karazai’s only son called the police saying that his father had hung himself from a chandelier at his estate. The police found his feet hanging about two feet above the stool, and several pieces of steel wire had been ripped out of his beloved piano. As a result from the evidence I concluded that his son murdered him. First, Mr. Karazai’s hands are tied together. Generally, it is almost humanly impossible to tie your hands together then hang yourself from a chandelier. In conclusion, someone else must’ve tied his hands together. Secondly, some steel wire had been ripped out from his piano. Although, Mr. Karazai was depressed and angry at himself for his lack of strength, his piano was something that he loved very much. Generally, if you really love something you won’t harm it no matter how mad you are. Thirdly, there was only one thin line of blood right across his Adam’s Apple. As a rule, the material he used to commit suicide wouldn’t have caused that cut, that means that someone else murdered him with a different type of material. More importantly, Mr. Karazai’s son was the only family he had left meaning that his son would be the person who ended up keeping Mr. Karazai’s money. Mr. Karazai’s son probably killed his father so he could keep all the money. According to the evidence I reviewed, I have concluded that Mr. Karazai’s son has indeed murdered his father and will be question by authorities. The Case Of The Dead Musician On the day in question Mr. Karazai’s only son called the police saying that his father had hung himself from a chandelier at his estate. The police found his feet hanging about two feet above the stool, and several pieces of steel wire had been ripped out of his beloved piano. As a result from the evidence I concluded that his son murdered him. First, Mr. Karazai’s hands are tied together. Generally, it is almost humanly impossible to tie your hands together then hang yourself from a chandelier. In conclusion, someone else must’ve tied his hands together. Secondly, some steel wire had been ripped out from his piano. Although, Mr. Karazai was depressed and angry at himself for his lack of strength, his piano was something that he loved very much. Generally, if you really love something you won’t harm it no matter how mad you are. Thirdly, there was only one thin line of blood right across his Adam’s Apple. As a rule, the material he used to commit suicide wouldn’t have caused that cut, that means that someone else murdered him with a different type of material. More importantly, Mr. Karazai’s son was the only family he had left meaning that his son would be the person who ended up keeping Mr. Karazai’s money. Mr. Karazai’s son probably killed his father so he could keep all the money. According to the evidence I reviewed, I have concluded that Mr. Karazai’s son has indeed murdered his father and will be question by authorities.

Total Quality Management a Literature Review free essay sample

An employee, through being continuously engaged is in an ideal position to make an active contribution to continuous improvement. (Roberts, 1993) 2. The development of Total Quality Management At the conclusion of World War II American business enjoyed a dominant position within the global market. Industry within the U. S. A. was at its pinnacle while other nations were beginning the long and arduous journey to economic and industrial recovery. During this period American companies shifted their focus from yield and quality to other factors such as finance, marketing and restructuring the organisation. Petersen, 1999) Demand for consumer products had intensified. This was attributed to the scant availability of such items during the years of the war. Order books were full, and quality was of little importance while there were orders to fill. (Rayworth, 1993). It was at this time during the American occupation that Deming arrived in Japan. During this time he became acquainted with me mbers of the Union of Japanese Scientists and Engineers. We will write a custom essay sample on Total Quality Management a Literature Review or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In 1950 Deming was invited to speak at the Industry club by the president of the Federation of Economic Organisations, Ichiro Ishikawa. Leitner, 1999). As a result of his speech Deming was invited to present a series of lectures advocating his management theories. During the first such lecture Deming told his audience that if they followed his ideas they would be able to compete with other nations within 5 years. What appeared to be a simple message was music to the ears of forlorn and vanquished Japanese. One industry leader who had attended the lecture heeded Deming’s advice and within a few months saw his companies productivity rise by 30 per cent. Similar results were also noticed amongst other companies. Less than 12 months after Deming’s initial speech the Japanese created the eminent Deming prize. This award remains the highest form of recognition that a Japanese company can obtain. In 1954 Juran arrived in Japan and began to teach his own ideas on quality. Along with Feigenbaum, who published his book ‘Total Quality Control’ The quality movement was beginning to gain momentum. (McKenna, 1995) But it wasn’t until 1980 when the NBC produced a documentary titled, If Japan Can, Why Can’t We? – did the quality movement really take off. Osborn, 1990) Forms of quality management emerged during the 80’s in many manufacturing and service-sector companies, followed in the 90’s by public and welfare based organisations. (Tuckman, 1994). Today there are many awards associated with quality. The most recognised of these being the US Malcolm Baldrige National Quality Award, the European Quality Award, the Japanese Deming Prize, the Canadian Quality Award and the Australian Quality Award. Together these awards represent a large proportion of global production of goods and services and account for over 70% of Gross national product across the planet. (Stading Vokurka, 2003). . Defining Total Quality Management There are many and varied thoughts about how to define TQM. Dellana Hauser (1999) identify an absence of consistency among studies on quality when attempting to define TQM. Boaden (1997) discusses the difficulty of trying to define TQM but acknowledges the importance in attempting to do so because TQM as a subject is now being taught in learning institutions. Patel (1993) agrees and cites definitions created by various authors before contending that TQM is a process that recognises that quality should be the primary focus, and the mission statement of the company should reflect this. TQM enables organisations to obtain a high degree of differentiation and to reduce costs. In an article contained within the TQM magazine, Popplewell and Aghaie (1997) cite the British Standards Institute definition. â€Å"A management philosophy embracing all activities through which the needs and expectations of the customer, the community and the objectives of the organisation are satisfied in the most efficient and cost effective way by maximising the potential of all employees in a continuing drive for improvement†. TQM is assumed to have been derived as a means of advancing Feigenbaum’s notion of total quality control (TQC). Feigenbaum views TQC as an efficient method ensuring quality in areas of development and maintenance. Improvement is combined to promote positive economic performance while still offering satisfaction to the customer. TQM pushes that envelope to include both the design of the product and its delivery to the client while incorporating other philosophies such as empowerment and teamwork. (McAndrew Ehigie, 2005) 4. Benefits of Total Quality Management Khan (2003) cites improvements in productivity, revenue, market-share and profits by companies that adopted TQM practices. These companies included; 3M, Motorola, Xerox, Solectron and Granite Rock Inc. In a survey given to 770 companies Mann Kehoe (1994) published results that further quantified positive results of TQM implementation. Areas of improvement included supplier relationship, process, policy deployment and customer relationship. Chiu, Chang Chen (2010) state by using TQM within the Human Resource context it leads to increased loyalty and satisfaction amongst its employees. Moreover, improved business performance is not limited by the scale of the organisation. This hints at the flexibility and durability of TQM. (Emery Barker, 2006). Competitive advantage can be gained and a company’s competitive capability can be enhanced when implementing an effective TQM process. (Zaim, Demirbag , Tekinkus Tatoglu, 1996). 5. Problems with Total Quality Management We have already considered the difficulty in attempting to define TQM, but what other issues are there to face when considering TQM? Numerous studies have shown that less than half of companies who have attempted to adopt a TQM approach have enjoyed any form of success. (Loomis, 1998). The picture painted by Gatchalian (1997) is even bleaker. She reports that the success rate of companies implicating TQM is as low as 20-35 per cent. The main reasons for failure were uncertain implementation processes, waning enthusiasm for the concept, deficient levels of empowerment on all levels, ineffective communication strategies through lack of planning and newly formed teams failing to act in a co-ordinated fashion. Noronha (2003) cites failure can be linked to a culture clash where TQM processes imported from other countries do not marry well with local society. He offers China as a prime example. Although all of these reasons are contributing factors in the potential shortcomings of successful TQM implementation, the overwhelming theme discovered through research points to the role that senior management plays in the failure of TQM. Senior managers have been found to be ignorant, pragmatic, apathetic and scared of embracing and implementing TQM throughout the organisation. (Gatchalian, 2007; Moghaddam Moballeghi, 2008; Chiu, 1999; Cooper Phillips, 1995). 6. 6Keys to successfully implementing an effective TQM strategy While acknowledging what factors can lead to the failure of TQM practices Gatchalian (1997) points to ingredients for success such as information sharing, effective communication process, education and involving everybody within the organisation. Rad (2006) places the emphasis on the senior manager stating that they are required to ensure compliance to TQM principles and values in all parts of their organisation. These include organisational structure, education, communication, process, procedure and compensation strategies. While Holder Walker (1993) argue that middle managers hold the key through understanding the importance of employee empowerment, strategic planning, performance measuring and displaying an empathy for the requirements of the customer. Employing measurement against performance factors is important to ensure continuous improvement and provide the opportunity to re-evaluate should the need arise. (Oakland, 2004, p. 446). Motwani (2001) lists Senior Management commitment, workforce empowerment and training, performance measuring, process management and customer satisfaction as five aligned factors that contribute to successful implementation. Gaining official accreditation through ISO 9000 is also seen as a method of implementing a successful TQM strategy. (Meegan, 1997; Najmi Kehoe, 2000) But what is ISO 9000? They are a collection of inclusive standards devised by an international group of specialised professionals to guarantee conformity in service and product by providing certification of the processes utilised to produce them. (Oslund Staff Writer, 1993) These standards define what the quality system should be and the levels that an organisation must aspire to in order to assure the client of a satisfying product. Bhuian, 1998) However Hansen et al (2004) warn these standards provide a guide on what to do but not how to do them and conclude by stating that ISO 9000 guides towards assurance which does not automatically translate to improved performance. Gotzamani Tsiotras (2002) apply a more sinister reason for companies striving for accreditation. They argue that accredited companies will declare that their motive in achieving certification is to satisfy their customers and improve quality. However the true reasons are more likely linked to competitors’ accreditation, supplier demands and customer expectations. While there appears to be much conjecture on how to successfully implement TQM into the workplace, there are common themes. A need for total commitment to TQM from senior management, effective process management, effective communication and employee empowerment and education are all viewed as essential components of a successful TQM strategy. It is somewhat ironic that despite the mountain of literature produced and research available, the preceding factors listed as dependant on success are four of the core values (Kruger, 2001) contained within Deming’s 14 point approach. Future Research 7. Conclusion 8. Reference list:

Drood Analysis essays

Drood Analysis essays While watching a performance of *BANG* The Mystery *BANG**BANG* of Edwin Drood *BANG* the work of the director was quite clear. I often have trouble trying to determine how much of an influence the director actually has on a production by observing acting choices and design choices. What made the directorial choices so clear was the unison of the production. All of the choices fit so well together that a well-informed audience member easily saw the directors work. One of the more interesting design choices that I noticed early on was the lack of sufficient masking. The black curtains hanging on each end of the stage barely hid the double doors to the well-lit stairwell from the audiences vision. Whenever any actor walked through the double doors, the audience was distracted for an instant and reminded that they were attending a show; a performance. This seemed to be a recurring theme throughout the night and seemed to be large part of the directors concept. The next scenic design choice that tied in well was the fact that the flats were all just a little to small in width. As an audience member, I was allowed to see the edges of scenery and into areas that should have been forbidden. Set pieces that werent in use were sometimes visible through the cracks as well as stagehands, and fire extinguishers; actors getting into place and waiting for their cues were often seen in the wings. These specifics also tied in well with the directors concept and interpretation. They really werent all that distracting and only reinforced the feeling of a live performance at a music hall. Along the same lines was the use of footlights. Of course, the script makes a direct reference to an actor not appearing up here under the footlights but such a line could be considered an expression like in the lime light. The poorly covered footlights often shined in the eyes...

Social, Political and Economic influence on Art Assignment

Social, Political and Economic influence on Art - Assignment Example In contrast, Beckett, (1994) argues that the Rococo art derived meaning from opposing the earlier era and its thematic representations. With progressive shift away from wealth and authority. The creation was associated with low touch and minimal design. It portrayed how civilian were reacting to the wealth associated with Kings and royalty instead focusing on normal societal order, creating with it a new and vibrant art style that was less wealthy but representing a frivolous style one that seemed unaware of social predicaments and championing its own gratification. .H. Fragonard, The Swing (figure 1) was one of the most famous paintings of the Rococo era. In this painting a lady is painted on a swing pushed by a bishop so that Ricardo Claude could see the legs. In can be analyzed that the lady has no ability of her mental faculties, essentially what she cares about is her environment. The tones used to represent the extreme sweetness with a light brush stroke. The painting therefore portrays a love affair between the lady on the swing and the man. The painting is conceived with deep symbolism of two small stones indicating a dolphin, and stone Cupid is symbolizing the love affair scene. The husband is placed at the back of the painting to suggest his unawares of her wife’s infidelity. The painter uses a typical rococo style by placing the woman on top of this love affair, a characteristic of rococo painting. The color and the tone are expressed by light brush strokes with an overflowing palette color displaying.

Student Counseling Service Research Proposal Example | Topics and Well Written Essays - 1000 words

Student Counseling Service - Research Proposal Example b. Question #2: The wording of the question must change as: Which of the following best describes your age The responses given are ambiguous, e.g. 19 - 20 years; 20-25 years and so on. Where would the age of 20 years be captured The correct responses should be: Less than or equal to 18 19 to 20 21 to 25 26 to 30 and so on. d. Question #4: The question can be restated as: What is your religious affiliation Closed-ended options could be provided in the response list: Protestant Christian Roman Catholic Jewish Evangelical Christian Muslim Hindu Buddhist Others (please specify) e. Question #5: This is an ambiguous double barreled statement. Two issues, namely, cultural and religious, are mixed up here. It would be prudent to separate the two issues, and use a Likert scale for capturing the responses. The restated questions could be: In your opinion, the primary reason for seeking counseling service is: f. Question #6: The word "crises" is an inconsistent usage of terminology. Also, the period during which the services have been sought is not explicit. The question should be restated as: How many times between June 2005 and June 2007, have you used counseling service In the response list, 'several times', 'regular basis' is ambiguous. The response options should be recast as: Less than or equal to 5 6 to 10 11 to 15 16 to 20 h. ... Asian - Pacific Islander Native American Others (please specify) d. Question #4: The question can be restated as: What is your religious affiliation Closed-ended options could be provided in the response list: Protestant Christian Roman Catholic Jewish Evangelical Christian Muslim Hindu Buddhist Others (please specify) e. Question #5: This is an ambiguous double barreled statement. Two issues, namely, cultural and religious, are mixed up here. It would be prudent to separate the two issues, and use a Likert scale for capturing the responses. The restated questions could be: In your opinion, the primary reason for seeking counseling service is: Strongly Disagree Neither Agree Strongly Disagree Agree Cultural factors: Religious factors: f. Question #6: The word "crises" is an inconsistent usage of terminology. Also, the period during which the services have been sought is not explicit. The question should be restated as: How many times between June 2005 and June 2007, have you used counseling service In the response list, 'several times', 'regular basis' is ambiguous. The response options should be recast as: Less than or equal to 5 6 to 10 11 to 15 16 to 20 g. Question #7: Not found... reflects casual approach to survey design h. Question #8: The question posed is not amenable to an objective analysis. A Likert scale is recommended. The question could be recast as: In your opinion, how would you rate the interactions of counseling staff with you: Strongly Disagree Neither Agree Strongly Disagree

Potassium Lithium Hydrogen Phthalate Mixed Crystals

Potassium Lithium Hydrogen Phthalate Mixed Crystals 3. RESULTS AND DISCUSSION SECTION 3.1 Synthesis, growth, structure and characterization of potassium lithium hydrogen phthalate mixed crystals* In the present work, we report the growth and structure of a new mixed crystal C16H16KLiO11 (PLHP), which crystallizes in a non-centrosymmetric space group P21 and SHG-active. The grown crystals were subjected to various characterization studies which are briefly described below. Here it is established that by synthesising the mixed crystal in a different route with a controlled concentration of additive, one can sustain nonlinearity at the macro level by allowing the specimen to crystallise in a polar space group. The main objective of the investigation is to design a noncentrosymmetric structure by attempting a different route of synthesis, leading to NLO activity. Steering to noncentrosymmetry from centrosymmetry is made possible by changing the growth conditions. 3.1.1. Crystal growth The mixed crystal PLHP was synthesized from an aqueous solution containing equimolar quantities of AR grade potassium hydrogen phthalate (KHP) and lithium carbonate (Li2CO3) in slightly acidic conditions using de-ionized water. After successive recrystallization, the mixed crystals were grown by the slow evaporation solution growth technique. The crystallization took place within 20-25 d and the crystals were harvested. Photographs of as- grown crystals are shown in Fig. 3.1.1. Fig. 3.1.1. Photographs of mixed crystal PLHP 3.1.2. FT-IR The FT-IR spectrum of the as-grown specimen is shown in Fig.3.1.2. An absorption band in the region 500-900 cm-1 corresponds to the C-H out of plane deformations of aromatic ring. The C=O stretching frequency appeared at 1670 cm-1. The characteristic vibrational patterns of KHP104, lithium hydrogen phthalate (LiHP) 22 and PLHP are given in Table 3.1.2. A slight shift of some of the characteristic vibrational frequencies could be due to the stress development because of Li incorporation. Fig. 3.1.2. FT–IR spectrum of mixed crystal PLHP Table 3.1.2. FT-IR frequencies of some acid phthalate crystals (cm-1) aRef 105 bRef 22 c Present study 3.1.3. TGA/DTA Thermal studies reveal the purity of the material. The TGA curve shows a single stage weight loss at à ¯Ã‚ Ã‚ ¾150o C due to loss of water molecule. In DTA, the broad endothermic peak at 420 °C, is due to decomposition. The residual mass observed from thermogram at 600 °C is ~50%. (Fig. 3.1.3). 3.1.4. SEM / EDS The SEM micrographs give information about the surface morphology and it is used to check the imperfections105. The SEM pictures of PLHP at different magnifications are shown in Fig. 3.1.4.1. It shows highest surface roughness in a plate like structure, due to defect centers and crystal voids. The presence of Li and K in the PLHP crystal lattice is confirmed by energy dispersive spectroscopy (EDS) (Fig. 3.1.4.2). Fig. 3.1.4.2. EDS spectrum of PLHP 3.1.5. AAS and CHN analysis Atomic absorption spectroscopic studies were carried out to quantify Li (20.6 ppm) and K (21. ppm ) in the sample. Also, CHN elemental analysis was performed to estimate the quantity of carbon and hydrogen present in PLHP. The elemental composition found was: C 42.93%, H 3.29%. The calculated composition was: C 44.63%, H 3.7%. 3.1.6. UV-visible The UV-visible spectrum of the mixed crystal PLHP reveals high transmittance in the visible region and the lower cut-off wave length is observed at ~300 nm. Incorporation of foreign metal ion into the KHP crystal lattice does not destroy the optical transmission of potassium hydrogen phthalate. The concentration of an absorbing species can be determined using the Kubelka-Munk equation106 correlating reflectance and concentration, F(R) = (1-R)2 / 2R = ÃŽ ± / s=Ac / s where F(R) is Kubelka-Munk function, R is the reflectance of the crystal, ÃŽ ± is absorption coefficient, s is scattering coefficient, A is absorbance and c is concentration of the absorbing species. The direct band-gap energy of the specimen is estimated as 4.05 eV, from the Tauc plot [F(R)hÃŽ ½]2 versus hÃŽ ½ (eV) (Fig. 3.1.6). Fig. 3.1.6. Tauc plot (Direct Band gap energy) 3.1.7 X-ray diffraction analysis The powder XRD pattern of PLHP shows that the sample is of a single phase without a detectable impurity. Narrow peaks indicate the good crystallinity of the material. At room temperature all the observed reflections were indexed. The indexed powder XRD pattern is shown in Fig. 3.1.7.1. Peak positions in powder XRD match with simulated XRD patterns from single crystal X-ray diffraction. The relative intensity variations could be due to the preferred orientation of the sample used for diffractogram measurement. Also, the mosaic spread of powder and single crystal patterns may differ, resulting in intensity variations. The structure of PLHP is elucidated and the ORTEP is given as Fig. 3.1.7.2. Three-dimensional view of intramolecular hydrogen bonding interactions is displayed in Fig. 3.1.7.3. The chemical formula C16H16KLiO11 confirms the presence of K and Li in the crystalline matrix, well supported by energy dispersive X-ray spectroscopy (EDS) and atomic absorption spectroscopy (AAS). The specimen crystallizes in the monoclinic crystal system with the noncentrosymmetric space group P21. The crystallographic parameters of PLHP, KHP, LiKP and LiHP are listed in Table 3.1.7.1. Fig.3.1.7.1. Experimental (red) and simulated (blue) powder XRD patterns Fig.3.1.7.2. ORTEP of PLHP Fig.3.1.7.3. Three dimensional view of intramolecular hydrogen bonding interactions (OHà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O) Table 3.1.7.1. Crystal data of LiHP, KHP, LiKP and PLHP crystals The alkali ions are linked to each other by O–Hà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O hydrogen bonds through the carboxylate oxygen. The O atoms of the carboxylate group (in phthalate ions) namely O(1)-O(8) are connected to K1, while the lithium ions are connected with central metal ion via O(5)-O(6), O atoms of the water molecules. The K-O bond distances range from 2.8311 (19) to 3.207 (8) Ã…, which is higher than bond distances observed in potassium hydrogen phthalate monohydrate 2.305 (1) –2.597 (1) Ã…. The Li–O bond distances lie in the range 1.956 (3)–1.968 (3) Ã…. The aromatic C-C bond distances fall in the range 1.377 (3) –1.485 (2) Ã…. The four carboxy C-O distances are almost same and the values are close to that observed for potassium hydrogen phthalate monohydrate107 and sodium acid phthalate108. In LiKP, O(4)–K(1) bond distance lies at 2.7491 Ã… whereas in our present study, the O(4)–K(1) bond dist ance is 2.7671 Ã…. The selected bond angles and bond lengths are given in Table 3.1.7.2. Crystal packing with hydrogen bonding interactions along the b-axis is given in Fig. 3.1.7.4. Strong intramolecular hydrogen bonding interactions are O(2)-H(2)à ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O(11) and O(5)-H(5B)à ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O(3) assembled with distances of 1.77 and 1.86 Ã… respectively (Fig. 3.1.7.5). Weak intermolecular interactions are observed for O(7)-H(7B)à ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O(10), O(7)-H(7B)à ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O(11) and O(5)-H(5B)à ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O(1), with bond distances of 2.41 (2), 2.46 (3) and 3.25 (4) Ã… respectively (Table 3.1.7.3.). Table 3.1.7.2. Selected bond lengths (Ã…) and angles (o) of PLHP Table 3.1.7.3. Hydrogen bonds geometry for PLHP [Ã…, o] Fig. 3.1.7.5. Three dimensional image of polyhedron with O-Hà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O interactions 3.1.8. SHG efficiency In order to confirm the influence of incorporation of lithium on the NLO properties of KHP the pure and mixed crystals were subjected to SHG test with an input radiation of 6.5 mJ/pulse. The outputs give the relative SHG efficiencies of the measured specimens. As seen, the SHG activity of the mixed crystal is comparable with that of KHP (Fig. 3.1.8) and it is quite likely due to the facile charge transfer, not disturbed by Li-incorporation. Although many materials have been identified that have higher molecular nonlinearities, the attainment of second-order effects requires favourable alignment of the molecule within the crystal109. It has been reported that the SHG can be greatly enhanced by altering the molecular alignment through inclusion complexation110. The mixed crystal PLHP grown from an aqueous solution containing equimolar quantities of reactants crystallize in a noncentrosymmetric space group P21 and SHG-active, whereas when Li is taken in excess in the growth medium the f ormed mixed crystal LiKP crystallizes in a centrosymmetric space group P1 and hence SHG-inactive29. It is interesting to observe that the mixed crystal of KHP synthesized by a different route crystallises in a polar space group. By changing the growth conditions it is possible to attain noncentrosymmetry in preference to centrosymmetry, a required characteristic of an NLO material. Fig. 3.1.8. The comparative SHG oscilloscope traces of the powder samples of KHP (red) and PLHP (blue) 3.1.9. Hirshfeld surface analysis The Hirshfeld surfaces of PLHP have been demonstrated in Fig. 3.1.9.1 by showing dnorm, shape index, de and di. The Hirshfeld surface111-113 surrounding a molecule is defined by points where the contribution to the electron density from the molecule under consideration is equal to the contribution from all the other molecules. For each point on that isosurface, two distances are determined: one is de representing the distance from the point to the nearest nucleus external to the surface and second one is di, representing the distance to the nearest nucleus internal to the surface. The normalized contact distance (dnorm) is based on both de and di. The surfaces are shown as transparent to allow visualization of the molecule around which they were calculated. The circular depressions (deep red) which are visible on the Hirshfeld surface are an indicator of hydrogen bonding contacts and other visible spots in Fig. 3.1.9.1a are due to Oà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Li ( 3.6%), Hà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O (14.5%), Oà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢H (15.9%), Kà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O (2.0%) and Lià ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O (3.5%) interactions. The short interactions represented by deep red spots in de surface (Fig.3.1.9.1c) are Oà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Li contacts (3.6%). The dominant Oà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢H (14.5%), Lià ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O (3.5%) and Hà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢H (31.7%) interactions are viewed in di surface plots by the bright red area in Fig. 3.1.9.1d. The shape index indicates the shape of the electron density surface around the molecular interactions. The small range of area and light color on the surface represent a weaker and longer contact other than hydrogen bonds. The two-dimensional fingerprint plots114 of PLHP exemplify the strong evidenc e for the intermolecular interactions pattern. In the fingerprint region (Fig. 3.1.9.3), Oà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢H (15.9%) interactions are represented by a spike in the bottom area whereas the Hà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O (14.5%) interactions are represented by a spike in the top left region. Hydrogen-hydrogen interactions Hà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢H (31.7%) are very high while compared to the other bonding interactions. Sharp curved spike at the bottom left area indicates the Oà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Li (3.6%) and top left corner with curved spike indicates the Lià ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢O (3.5%). The finger print at the bottom right area represents Cà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢H (11.7%) interactions and top right area represents Hà ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢Ãƒ ¢Ã‹â€ Ã¢â€ž ¢C (8.7%) interactions. The number of interactions in terms of percent age are represented in a pie chart in Fig. 3.1.9.2. Fig.3.1.9.1. Hirshfeld surface analysis of PLHP (a) dnorm (b) shape index (c) de (d) di Fig. 3.1.9.2. Relative contribution of various intermolecular interactions in PLHP Fig. 3.1.9.3. Fingerprint plots of PLHP 1

The Rumba Dance Essay examples -- Afro-Cuban, Cuba

The rumba is a dance that rivets its image on the mind. Holding much history, it has been and is a dance of oppositions: love and hate, hostility and harmony, sensuality and prudence. Musically, it taps into the realms of technicality and improvisation. The dance and music is a marvel, leaving a lusty taste in its trail so that a natural tendency towards it never fades. The origins of the rumba stem from Africa. The steps and song of traditional rumba may have begun as remembered pieces of dance from the Ganga or Kisi people in Cuba, generalized groups of West Central African descent. Some prospect that the Sara peoples of northern Nigeria are the originators of rumba, a similar dance is of rows of boys in front of rows of girls, approaching one another in movement and then separating. In present-day Zaire, a traditional BaKongo dance called vane samba appears to directly link to rumba’s progenitors. A characteristic highlight occurs when the bodies of a dancing pair meet, or almost meet at the navel. This movement mirrors the rumba’s vacunao, a prominent feature in some forms of rumba. The name rumba possibly derives from the Spanish language, the word rumbo translates to route, rumba translates to heap pile, and rum is of course the liquor popular in the Caribbean. Any of these words might have been used descriptively when the dance was being formed. The name has most often been claimed to be derived from the Spanish word for carousel, or festival. Rumba developed in the 1850s and 1860s among free black slaves gathered to express their struggles with one another. Following the abolition of slavery in Cuba in 1886, poor Cubans dealt with a society still emphasizing color and class, by... ...national dance. As a native Afro-Cuban simply put, â€Å"This will never die. Nothing can stop it† (Farr 80). Works Cited Pà ©rez Jr., Louis A. On Becoming Cuban. Chapel Hill: The University of North Carolina Press, 1999. Daniel, Yvonne. Rumba: Dance and Social Change in Contemporary Cuba. Bloomington: Indiana University Press, 1995. Farr, Jory. Rites of Rhythm. New York: HarperCollins Publishers, 2003. Shepherd, Verene A., and Hilary McD. Beckles., ed Caribbean slavery in the Atlantic world. Kingston, Jamaica: Ian Randle, Oxford: James Currey, Princeton, NJ: M. Weiner, 2000. Moore, Robin Dale. Nationalizing Blackness: Afrocubanismo and Artistic Revolution in Havana, 1920-1935. Diss. U of Texas at Austin, 1995. Ann Arbor: UMI, 1995. 9534899. Roy, Maya. Cuban Music. Trans. Denise Asfar and Gabriel Asfar. London: Latin America Bureau, 2002.

Blood Diamonds Essay

Blood, conflict, illicit, diamonds – the issue has gone global and the world became aware that the innocent girl’s best friend has been tainted by blood and become the worst nightmare for people, including children in some parts of the globe. They call them conflict diamonds because for the past several years the shiny gem has fuelled wars in conflict ridden countries in Africa. According to sources, these diamonds often originate from territories under the control of rebel groups. The profit in selling these diamonds is used to buy small arms and munitions that are used to fight the wars for liberation. They call them blood diamonds because of all the bloodshed the diamonds have caused, because through these diamonds, wars are being fuelled, men women and children get killed, and slavery has found nesting places. Partnership Africa Canada reports that â€Å"upwards of 50,000 [have been] killed, half the population displaced, and more than two-thirds of its already severely limited infrastructure destroyed. † Mining the Diamonds Rebel groups such as the RUF of Sierra Leone and UNITA of Angola, in order to mine blood diamonds enslave civilians in mining camps. They are treated as prisoners and are not paid for their services. What is shocking is that most of these miners are children. The worst of all is that aside from being used as miners, these children are being forced to become soldiers too. Young girls are being raped into submission, while young boys are forced to carry guns and kill elders in order to psychologically control them. Drugs are also being used. Once the children become hooked up to it, their dependence on it will equate to their loyalty to the movement. The rough diamonds that are mined are then sold into the black market. Struggling for Social Justice After the world has become witness to the horrors of the mining camps in Africa, a lot of activities have gone through. Celebrities, Organizations, special interest groups – all want to be involved in fighting the war against blood diamonds. In 2000, the World Diamond Congress adopted the Kimberly Process, which is mainly a system of tracing whether a diamond being sold in the market is not a conflict diamond or not. Groups such as Amnesty USA and Stopblood diamonds. org have posted blogspots in the net to keep the bigger part of the globe aware and updated regarding the issue. The Belgian government has been very keen on its local diamond dealers. At blooddiamonds. com, the organized efforts of the Belgian government can be seen. Even celebrities have joined the cause. Leonard de Caprio starred in the movie Blood Diamond in order to reach the pop culture. Kanye West’s song ‘Blood diamond’ shows his own self conflict with the diamonds. In the line â€Å"See a part of me say keep shinin? ’ How when I know what a blood diamond is†¦Ã¢â‚¬  The music video of this song also shows how children are forced to mine the rough diamonds in small dimly lit caves. These and all other efforts are forms mentioned are forms of activism. Whether through the net, newspaper, Hollywood movies, songs, and documentaries, these conscious efforts to actively participate in the struggle to expose and eradicate the conflict diamonds are all forms of activism. Activism as a Solution Activism takes many forms. Different social injustices often require different form of fighting. The blood diamonds in Africa have had activists use the radio, television, news paper and the internet in its struggle. But aside from these forms, it may also be useful to look into other ways that other political activists have used. One example of which are the Yes Men. They use guerilla performances and impersonate big corporations. Through their media hoaxing and socio political pranks, the group has humiliated the big corporations and the new masters of the world, thus exposing them to the masses. Once in a Wharton Business School Conference, they posed as representatives of the World Trade Organization, and announced that WTO proposes â€Å"full private stewardry of labor† in Africa. This means formal slavery of laborers by private organizations. One Yesmen member posing as Hanniford Schmidt addressed that â€Å"This is what free trade is all about†¦It’s about freedom to buy and sell everything, even people. † Clearly these are not what we read in books or what the media reports when they talk about the WTO. But through the guerilla tactics of posing as real representatives of big corporations and significant political players, the Yesmen expose these people and in a way educate the masses of the sad realities that happen. Another activist worthy of looking at is award winning journalist Naomi Klein. Her book â€Å"The Shock Doctrine: The Rise of Disaster Capitalism†, critiques globalization and new age capitalism and how these cause social injustices in the world. These two activists that battle it out with the mammoths of politics and business allows the world to look into a deeper level about what is behind the social injustices that plague the world. Aside from directly battling the issue of conflict diamonds, the bigger issue can be brought up which cause these more specific social injustices. These activists trace the root of the problem as to why injustices happen throughout the world, especially in third world countries. African countries aren’t poor because they are simply poor. What are the causes of these phenomenons? Marx’s dialectical materialism urges the people to engage in knowing the truths through investigating the objective conditions and identifying the roots that cause events. If there are political conflicts in Africa, what then causes these? If there are no conflicts, then there would be no need for blood diamonds in the first place; outside of the mining camps and warlords running these camps, who else are involved in the blood diamond business? Clearly, there has to be buyers of rough diamonds. Aren’t these buyers the big corporations that polish and sell the end product diamonds? Another thing we can learn about Marx is his critique on capitalism in the Communist Manifesto. He urges the masses to join in the revolution of overthrowing the current socioeconomic structure because it is a necessity for this structure is no longer suitable to our generation. Capitalism has brought about new social classes that will always be in conflict with each other. Capitalism does not balance the equation of labor and production. If labor is equal to the end product, then a laborer should be entitled to the total profit of his labor. But through capitalism, the owner of the capital has a cut in the final profit therefore, diminishing the returns to the laborer. Most of the times, the laborers are even abused. According to Marx this equation will never be balanced out unless the capitalist is eradicated and the management of the distribution of labor and wealth be done in a collective manner. The capitalists in the blood diamond trade are the root causes of the social injustice and through education of the masses this would help in bringing down this injustice. The Numbers Different organizations report different numbers on the amount of conflict diamonds that enter the market. According to worldfacts. org, only 1% now remains. But if the independent blog spots sponsored by activists groups, there is still a big 15% that remains. Washington post acknowledges that these two numbers may both be true, it just depends on the definition of what conflict diamonds are. But the sad fact remains that may it be 15 or 1, still, there is that percentage which means conflict diamonds are still being mined and that somewhere, in a dimly lit cave in Africa, blood is being used to fuel the laborers that fuel the unending conflicts that plague their nations. Another sad irony is that these diamond mining companies are among the poorest in the world. From here we ask the question, where then does the profit from these precious gems go? Clearly not to the hands that dug them from the earth. References Afanansyev V. G. (1987). Historical Materialism. International Publishers. Brown, P. P. (December 13, 2005). Blood Diamonds. Retrieved on May 17, 2009 from http://www. worldpress. org/Africa/2193. cfm Conflictdiamonds. com. (2005). Progress Reports. Retrieved on May 17, 2009, from http://www. conflictdiamonds. com/pages/reports Diamondfacts. org. Diamond Facts. Retrieved May 17, 2009 from http://www. diamondfacts. org Duke, L. (2006). Blood Diamonds, A River or a Droplet?. Retrieved May 17, 2009 from Washingtonpost. com History Channel. (2006) Blood Diamonds. Retrieved on May 17, 2009, from www. history. com/thc_Blood _diamonds_pressrelease. pdf Marx, Karl. (1888). The Communist Manifesto. Naomiklein. org. (2007). About Naomi Klein. Retrieved May 17, 2008, from http://www. naomiklein. org/meet-naomi The Yesmen. (June 2007). WTO Proposes Slavery for Afirca. Retrieved May 17, 2008, from http://theyesmen. org/en/hijinks/wharton. UnitedNations. (march 21, 2001). Conflict Diamonds : Sanctions and War. Retrieved May 17, 2009, from www. un. org.